Move from one platform to another
The migration process involves transferring large amounts of sensitive data, creating new templates and assets, integrating your other marketing tools, transitioning active campaigns, and setting up the platform to scale and fit your business needs.
Fortunately, Digital Pi can manage your migration start-to-finish, so you can focus on what you do best: marketing. Best of all, a migration can happen without disrupting campaign operations saving you time, money, and headaches.
Migrating platforms sounds simple at first. You’re just moving lists of leads and recreating email designs, right? Not exactly.
Careful consideration is required to correctly sync your CRM and minimize disruption to your campaign activities. We’ll help you keep your data secure and avoid common pitfalls for a seamless transition.
A marketing automation platform migration is the perfect opportunity to better align your processes with your goals and ensure your team is prepared for the new system.
Our expert consultants will work with key stakeholders to help you determine the right migration strategy for your business, from selection through implementation.
Create a foundation for long-term success
When Beckman Coulter found Salesforce Pardot unable to keep pace with their growing business needs, they turned to Digital Pi for help and took their marketing automation to the next level.
Whether you’re looking to upgrade your existing marketing automation platform to Marketo Engage or Oracle Eloqua, or create a new instance within your current platform, we can help you avoid common pitfalls and create a plan long-term success.
Let us know where we can help.
If your current system doesn’t provide the functionality your business needs, a migration to Marketo Engage or Oracle Eloqua could dramatically increase your marketing performance—with minimal interruption to your campaign activity.
Which Marketing Operations structure is best for your organization and goals: decentralized, centralized, or hybrid?
We have worked on numerous Marketo migrations and there is one thing that is constant with the successful ones: planning. Let’s dive into the nine considerations that you should discuss with your team when migrating to Marketo.
Pardot updates will streamline functionality through enhanced email integration, customizable analytics, and simplified data syncing.
Migrating to the new integration app is an opportunity to re-examine your current integration and address any gaps that may exist. The key to success is taking the time to think through it, plan it out, and then execute.
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