Marketo Frameworks: A Cheat Sheet to Building a Killer Instance

Whether you’re beginning your journey with a MAP from scratch, migrating from another platform, or optimizing an existing one, the word framework is probably something you are familiar with. But why is it so important to build your system based on established best practices?

Top Tips include:

  • Lessons learned and success story of Digital Pi client Bishop Fox in their implementation
  • How to get accurate data that can be used to prove influence and show ROI, you must be able to track your efforts properly
  • Why leverage a tried-and-true framework to scale your business


Vivi Gehan, Vice President, Digital Pi

Jessica Gericke, Senior Director, Client Services, Digital Pi

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