PiLights from Ops-Stars

October 2, 2018 Jeff Coveney

Last week we were in San Francisco with about 200,000 Dreamforce attendees taking in all things digital marketing. The highlight (or PiLight!) for us was partnering with LeanData and sponsoring Ops-Stars. Check out our video here and be sure to stay for the outtakes!

"One of the principles of #SaaS is that we have to prove to our customers that we're worthwhile otherwise they can and should walk away"@NickAEzzo @SageIntacct #OpsStars pic.twitter.com/pJQ6Hdr4iR

— LeanData, Inc. (@LeanData) September 25, 2018


"It's important to have people who are passionate about #DiversityandInclusion to drive that initiative in the company" – Doug Dennerline, CEO at @betterworks #OpsStars

— Paul Agustin (@PSAgustin) October 1, 2018


"We have raised a generation who is focused on MQLs and SQLs, but have lost sight of the marketing fundamentals of Segmentation + Targeting + Alignment" @lauraramos #OpsStars

— Michael Hanna (@michael_hanna) September 25, 2018



About the Author

Jeff Coveney

Jeff Coveney is an accomplished marketing expert with more than 25 years success in generating demand and creating buzz for leading technology organizations.

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