Make Sense of Your Marketo: A Step by Step Guide to Assessing Your Instance [eBook]

Gain Insights to Scale Your Marketing

It’s hard to reach scalable, repeatable success if you don’t know how to get there. Starting with a marketing automation assessment will help you better understand your organization and align your people, processes, and marketing automation platforms. Download our Marketo assessment guide to get started today.

CONTENTS

  • Introduction 3
  • Pre-Assessment: How We Got Here 4
  • What Goals Do You Want To Achieve? 5
  • What A Marketing Automation Assessment Is — And What It Isn’t 6
  • The Assessment Process 7
  • Areas Of Focus 10
  • What Happens Next? 23

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