Karen is a Marketo Certified Expert and Salesforce Certified Administrator. She is an Austin native and a Texas State University graduate with a BBA in Marketing. She is passionate about marketing automation and has a strong interest in its underlying principles.
Karen is results-oriented with a love of creative problem-solving. She is an analytical thinker who works to see ideas and systems translated into realities.
Getting her start at PeopleAdmin, Karen led the Marketo implementation and ran marketing operations on the demand generation team. During her tenure from Marketing Intern to Specialist, she got a well-rounded experience wearing multiple hats including database management, reporting, demand generation, customer advocacy, and assisted with webinars, trade shows, user groups, and three client conferences. She most recently worked at ReachForce, a Marketo Partner.