Digital Marketing is exploding. And yes, we can all learn things online, but there’s nothing like getting educated in person or commingling with your marketing peers.
On the vendor side, events help brands reach a physical audience to support lead generation and account-based marketing strategies. In fact, 96 percent of consumers said that participating in an event made them more inclined to purchase a product or service they were interested in.
Events generate leads and help sales teams close deals. They increase brand awareness and generate press coverage. They strengthen customer relations and generate shareable content. Ben Hindman, CEO, Splash.com
With the above in mind, below outlines some top marketing events in 2016 that cover social media, digital marketing and more. Thanks to Alyssa Reeves for pulling together the list.
Digital Marketing Events 2016
Month | Dates | Location | Category | Comments |
January | ||||
CES | January 6th-9th, 2016 | Las Vegas | Digital Marketing | CES Kicks off the year with the latest and greatest gadgets. |
February | ||||
Digital Summit | February 8th-9th, 2016 | Phoenix, AZ | Digital Marketing | Digital Summit is the regions’ largest digital gathering. If you’re into digital, this is the event for you. |
Traffic & Conversion Summit | February 9th-11th | San Diego, CA | Digital Marketing | Focus on SEO and converting traffic. Ryan Deiss, Co-Founder & CEO of DigitalMarketer.com puts on this conference. |
B2B Content2Convergence | February 15th-17th | Scottsdale, AZ | Direct Marketing/Lead Gen | This event is great for content and demand gen teams and marketing ops teams to gain insights on driving better campaign conversions and ROI. |
Marketing Sherpa Email Summit | February 22nd-24th | Las Vegas, NV | Content Marketing | Here, you can discover how-to details and strategies for fast, measurable digital marketing success. |
FlipMyFunnel | February 25th | San Francisco, CA | Digital Marketing | Account-based marketing is the buzz in 2016 and Sangram Vajre is helping lead the charge in this roadshow series. |
March | ||||
ICON | March 2nd-4th | Phoenix, AZ | Solution Best Practices | ICON is celebrating 10 years this year. It is perfect for Small Business Owners and is where the most successful entrepreneurs in the small business community come together to shape the future of their businesses. |
Advocamp | March 7th-9th | San Francisco | Digital Marketing | Presented by Influitive, this event focuses on new ways to engage your customers and build advocacy. |
Digital Marketing Innovation Summit | March 10th-11th | New York, NY | Digital Marketing | This is where the world’s most dynamic and senior executives operating in the areas of digital marketing gather. |
SXSW Interactive | March 11th-15th | Austin, TX | General Marketing | SXSW is ideal for digital marketers and party goers, because who doesn’t love to party? |
MarTech | March 21st-22nd | San Francisco , CA | Technology Marketing | Scott Brinker and team put on this conference for tech-savvy senior-level marketing professionals. |
Email Evolution Conference | March 30th-April 1st | New Orleans, LA | Content Marketing | EEC is designed for the mid-to-senior level marketer who is searching for on-the-job marketing solutions. |
ConversionXL Live 2016 | March 30th-April 1st | Near Austin, TX | Analyst | At ConversionXL, the best practitioners in the world will be teaching you what they know, away from the distractions of a big and bustling city. |
April | ||||
Microsoft Dynamics Convergence** | April 4th-7th | New Orleans, LA | Solution Best Practices | Here, you’ll discover breakthrough business insights, explore emerging solutions for your industry, and learn how your peers are reinventing their roles. |
DigiMarcon Cruise | April 10th-17th | Houston, TX | Cruise | This event showcases the most audacious and thought provoking speakers in the digital marketing industry. And did we mention, it’s a cruise. |
Social Media Marketing World | April 17th–19th | San Diego, CA | Social Media Marketing | SMMW is the world’s largest social media marketing conference. So, if you’re a social media lover, this is the event for you. |
Forrester’s Forum for Marketing Leaders | April 26th–27th | New York, NY | Analyst | Forrester’s Forum is ideal for marketing leaders and professionals. Here, you will collectively tackle the most immediate and pressing challenges faced by marketers in what Forrester calls “the age of the customer.” |
Modern Marketing Experience 2016 | April 26th-28th | Las Vegas, NV | Digital Marketing | Modern Marketing Experience covers all of today’s modern marketing tactics for you to take home and use. You won’t leave without important markting knowledge. |
May | ||||
SoundBoard | May 5th | Athens, GA | Digital Marketing | At SoundBoard, you will get best practices and tips from marketing experts. |
Marketo’s Marketing Nation Summit | May 9th – 12th | Las Vegas, NV | Solution Best Practices | This event is geared towards Marketo practioners and Marketing leaders interested in optimizing ROI with Marketo. |
DigiMarcon East | May 12th-13th | New York, NY | Digital Marketing | DigiMarcon East connects digital marketing professionals with new customers, ideas, technologies, and business opportunities. |
Gartner’s Digital Marketing Conference | May 17th – 19th | San Diego, CA | Analyst | This is the premier outlet for senior executives looking to learn the latest digital marketing trends. |
SiriusDecisions Summit 2016 | May 24th – 27th | Nashville, TN | Analyst | 2016 Summit promises to raise the bar with new cutting edge research, increased opportunities for networking, more than 50 analyst sessions and over 100 practitioner case studies. |
June | ||||
DigiMarcon West | June 15th-16th, 2016 | Santa Monica, CA | Digital Marketing | The speakers at DigiMarcon West will be providing attendees with emerging strategies, the latest innovative technologies, best practices, and insights from successful digital marketing campaigns. |
July | ||||
None scheduled | ||||
August | ||||
None scheduled | ||||
September | ||||
Content Marketing World | September 8th–11th | Cleveland, OH | Content Marketing | Content Marketing World is the one event where you can learn and network with the best and the brightest in the content marketing industry. This event is perfect for those content marketing lovers. |
Brand Manage Camp 2016 | September 15th-16th | Las Vegas, NV | Content Marketing | Get the tools, insights and inspiration you need to take your brand to the next level. |
October | ||||
Dreamforce | October 4th-7th | San Francisco, CA | Solution Best Practices | SF admins, Sales leaders, ecosystem |
DMA Annual Conference | October 16th-18th | Los Angeles, CA | Direct Marketing/Lead Gen | This conference will bring together marketing’s greatest analysts, artists, strategists, copywriters and CEOs. |
Marketing Prof’s B2B Forum | October 18th-21st | Boston, MA | Content Marketing | This event is a must for any content marketer. Marketing Prof’s B2B Forum is also celebrating their 10th year. |
November | ||||
Ad Tech | Nov 2nd-3rd | New York, NY | Digital Marketing | Ad Tech is a conference and exhibition that will bring together the marketing, technology and media communities. |
Hubspot Inbound | Nov 8th-11th | Boston, MA | Solution Best Practices | This event is ideal for Hubspot professionals looking to master digital marketing around the Hubspot solution. |
Sirius Decisions Technology Exchange | November 16th-17th | Austin, TX | Technology Marketing | This is the only B2B conference that focuses on how technology can and should be leveraged in sales, marketing and product organizations to enhance alignment and outperform the competition. |
December | ||||
None scheduled |
Have a favorite we missed? Make sure to comment below.
The post 2016 Marketing Events Not to Miss appeared first on RevEngine Marketing.